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On a sunny May morning in NYC, Whitney Wolfe smoothes her hair (golden) takes a sip of her iced coffee (black) and points across the leafy patio at a handsome guy sitting with a friend.
One of Wolfe’s major contributions to Tinder was her ability to get college students to download the app.“I don’t think it’s been socially acceptable for women to drop out of college and start a tech company.” Wolfe is adamant that “Bumble has nothing to do with Tinder,” but the comparisons are inevitable—they have similar matching mechanisms (the swipe) similar designs (Tinder designers Chris Gulczynski and Sarah Mick also designed Bumble) and similar marketing on college campuses.Still, Wolfe insists she’s not trying to beat Tinder at its own game.“I felt like I was being punked or something, because all the guys are really good looking and had really good jobs,” explains Lauren Garzon, a 32-year old hotel manager in NYC.“So I was like, ‘Ya, I do want to date all of you.'” She says she was disappointed that few of the guys she messaged wrote back, but Jen Stith, a spokeswoman for Bumble, says the company is considering adding a time limit to encourage guys to respond more quickly to messages. “Because girls like it,” says Bryan Oltman, a 28-year old Bumble user and software engineer who used to work at OKCupid.